George Galinsky was named Senior Vice President of Marketing Communications for Mohegan in June of 2014. Galinsky has been in marketing for the organization for over 20 years. His focus began at the flagship property, Mohegan Sun Connecticut, and his work has expanded to include all current and future Mohegan owned, operated and managed properties. He is responsible for overseeing brand marketing strategy and execution for Mohegan Sun Connecticut, including Mohegan Sun Arena and the Shops at Mohegan Sun, Mohegan Pennsylvania, Fallsview Casino Resort and Casino Niagara. Notably, Galinsky spear-headed and launched Mohegan Sun’s online TV series, “Back of House”, which can be viewed at backofhouse.tv. This multi-award-winning show gives guests a peek behind the curtain at the hospitality business, reinforcing the authenticity of the Mohegan Sun brand. The show follows a collection of ambitious casino team members behind the scenes and front of house as they lead and manage major grand openings, celebrity signings and appearances, special events, food preparation, headline concerts and more.